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Establishment of the Jewel FES Charter - Order No. 20260109-1

09 Jan 2026
ジュエルFES基本方針 ジュエリーを大切に作り続けてこられたメーカー・工房の皆さまへ | MPM武蔵
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🔴 Order No. 20260109-1 (Military Order)

To: MPM Musashi Members
Subject: Establishment of the Jewel FES Charter

⚠️Notice <br>This Charter will be maintained and expanded by MPM Musashi in the future.
This is the official definition of the "Jewel FES" philosophy .

Jewel FES is not a sale

This announcement is not simply an explanation of a sales plan.
What does MPM Musashi collect, what does it handle, and what does it not handle ?
It is a formal charter that clarifies those standards.


■ Article 1 | Definition of Jewel FES

What is Jewel FES?
We collect only jewelry that has been selected based on its proven track record in each shopping mall, SNS, etc.
This is an effort to create a place where MPM members can purchase under the most favorable conditions .

This is not a place to compete on cheapness.
It is a place where only "selected results" are displayed .


■ Article 2 | Selection criteria

  • Track record on major malls such as Rakuten and Yahoo!
  • High ranking or consistent sales record
  • Objective evaluations on social media, reviews, etc.
  • The manufacturer, workshop, and distribution channel must be clear.

There is no jewelry that is displayed for no reason.
That is Jewel FES.


■ Article 3 | Principle of MPM Member Priority

Jewel FES exists for MPM members.

  • MPM members always enjoy advantageous prices
  • VIP members receive a 15% discount
  • During events, even higher benefits may be applied.

For the same product, MPM Musashi offers the best conditions.
This principle is fixed in the Charter.


■ Article 4 | Relationship with manufacturers and workshops

Jewel FES is not a system that exploits manufacturers.

  • Don't ask for excessive advertising fees
  • No opaque royalties
  • Evaluate based on performance and quality

MPM Musashi is
It is not a "sales floor" but a "receptacle of trust."


■ Article 5 | Exclusion principle

Those who fall under the following categories cannot participate in Jewel FES.

  • Products for which performance cannot be explained
  • We cannot take responsibility for the manufacturing background or materials
  • Distribution aimed solely at short-term profits

Jewel FES is
Only deal with what remains.


■ Final Chapter | Our Goals

MPM Musashi is
In the online jewelry industry
Aiming to be the center of "Jewel Mall" .

Eliminate the anxiety of choosing,
Build trust,
Only keep jewelry that can be explained even 10 years from now.

── MPM Musashi Military Headquarters
Issued by Kaname Staff Officer
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