MEGAMI PROJECT Press Release | Shaping the Future of Japanese Jewelry with AI and AR

22 Jul 2026
MEGAMI PROJECT Press Release|日本製ジュエリー×AI・ARで未来を創る挑戦
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MEGAMI PROJECT Press Release | Shaping the Future of Japanese Jewelry with AI and AR

🏭 Kofu Jewelry Artisans and Japanese Jewelry Craftsmanship

The MEGAMI PROJECT collaborates with Japan's jewelry industry, primarily in Kofu, Yamanashi Prefecture, to promote the appeal of high-quality, made-in-Japan jewelry both domestically and internationally.

To pass on Japan's jewelry culture to the future, we continue to embrace new challenges, blending traditional craftsmanship with the latest technology.

In the jewelry industry, the reliable skills of artisans and beautiful craftsmanship have been passed down for many years.

To deliver this value to the next generation, we are actively incorporating AI, AR, and digital technologies to create new jewelry experiences.


💎 The Future of Japanese Jewelry

Japan's jewelry industry, centered in Kofu, Yamanashi Prefecture, possesses highly acclaimed technical expertise worldwide.

At MEGAMI PROJECT, while valuing the quality and beauty created by artisans, we are exploring new ways to reach modern customers.

Our goal is not just to preserve tradition, but to evolve it for the future.


🤖 AI-Powered Innovation in Jewelry

Utilizing rapidly advancing AI technology, we are exploring new possibilities in various fields such as product development, content creation, and marketing.

We believe AI is not just a tool for efficiency, but a partner that further expands human creativity.


🥽 AR Try-On: A New Jewelry Shopping Experience

In online shopping, there is a challenge: "It's hard to imagine how it will look when actually worn."

Therefore, MEGAMI PROJECT is developing a jewelry AR try-on experience using smartphones.

We are aiming for a future where you can check the feel of jewelry on your hand without having to visit a store.

We aim to realize a new e-commerce experience.


🎬 Storytelling Through Jewelry and Digital Media

Jewelry is not just an ornament; it carries thoughts and stories.

Through the video work "Muramasa Burst 5 (MB5)," we are exploring new ways to share Japanese culture, jewelry, and digital storytelling with audiences around the world.

We are challenging new expressions that fuse traditional industries with entertainment and the latest technology.


💎 Aurinea Project

As a new challenge to connect Japan's jewelry culture to the future, MEGAMI PROJECT is developing the "Aurinea" project.

In an era where overseas products and imitations are increasing, the aim is to pass on Japan's artisan techniques and craftsmanship culture to the next generation.

This brand was born from a trusted relationship of over 20 years, a collaboration between a designer from Kagawa and artisans from Kofu, Yamanashi Prefecture.

Beyond just selling jewelry, we continue our activities as an initiative to preserve culture and technology for the future.


View Aurinea Project


🌏 Sharing Japanese Jewelry with the World

MEGAMI PROJECT is promoting the appeal of made-in-Japan jewelry not only to customers within Japan but also to those overseas.

We are advancing initiatives to deliver Japanese jewelry culture and artisan techniques to the world through cross-border e-commerce and multilingual content.


🚀 Media & Interview Opportunities

MEGAMI PROJECT welcomes press coverage and interviews on the following themes:

  • The future of made-in-Japan jewelry and the jewelry industry
  • The craftsmanship of Kofu jewelry artisans
  • Digital Transformation for Small and Medium-Sized Businesses Using AI
  • The future of e-commerce utilizing AR technology
  • Fusion of traditional industries and entertainment
  • Initiatives for new product experiences
  • The Aurinea project and the challenge of preserving made-in-Japan jewelry culture

We can accommodate various angles, including interviews with executives, technology introductions, and development stories.


📩 Inquiries for Press Coverage

Please feel free to contact us for inquiries regarding press coverage, publications, interviews, and media appearances.


Contact Us Here


Preserving and advancing Japanese jewelry culture for future generations.

MEGAMI PROJECT will continue its challenge to bridge tradition and innovation by fusing the techniques of Kofu jewelry artisans with cutting-edge technologies such as AI and AR.

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*This club is the official fan community of MEGAMI PROJECT.

🌷 Welcome to MAI's World

This is a "logbook" that shares the untold stories and narratives behind jewelry. We invite you to take a moment during your shopping to peek into the world of MAI.